Our Process
The Innovate Arkansas team works closely with their clients to help them through the steps involved in taking their businesses from idea to market. Below is a detailed look at that process.
Stage 1: Investigation
Product Assessment
- Define concept
- Confirm critical assumptions
- Survey uniqueness
- ID critical barriers
- Evaluate applicability
- Determine technology
Market Needs Assessment
- Conduct market overview
- ID pricing structure
- ID market barriers
- ID risks
- ID distribution channels
- ID trends and competitors
Business Assessment
- Estimate profit potential
- Conduct self, enterprise commercialization assessments
- ID professional needs
- ID capital needs
